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A Perfect Example Of Infotainment

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Last night I was up late, which is fairly unusual for me.
I am usually asleep before the news, but for some reason
I wasn't all that sleepy, and before you know it, the
Tonight Show was on.

The main guest?

Presidential candidate Hillary Clinton.

Clintom was all teeth in her orr ange outfit, and she
obviously scripted her opening lines. She stated that
she almost didn't make it to the show...and drum roll
pleeze...she was held up by sniper fire. She had a
big chuckle over that...although I think the audience
was less amused.

Now this got me thinkin a tetch...I thought to
myself...Jimmy...who else could come on national
television and tell a joke about their own lie...and
think it was highly amusing?

The answer: Billy Jay.

Everybody knows Billy Jay is incapable of telling
the truth. As former Senator Bob Kerry stated a
few years ago, "Clinton enjoys lying."

So while Billy Jay was busy lying, we didn't scrutinize
Hillary as much. But as it turns out, she is just as
good a teller of tales as he is.

But telling jokes about your own lies is beyond
anything ole Billy Jay ever tried.

(Not that he wouldn't have if he had thought of it.)

And that last Clinton TV spot was a doozy too.

It's the 3 AM scenario again, and the phone is ringing
in the White House. This time there is an economic
crisis afoot, and President Hillary is wide awake, sitting
in the Presidential study, burning the midnight oil.

(That's where it all goes.)

She is nattily attired in a business suit, with a pair of
real snazzy designer frames to help her read. The
only thing missing was a cat curled up in her lap.

My good friend Spaz, a lifelong Democrat, saw the
ad too. He told me that this campaign has a lot of
musscle, but too few brain cells. "Anybody who thought
that was a good ad should have been fired," he muttered
on his way down the hall.

The campaign people forgot the first rule of advertising.

"The message has to sell."

No sizzle, no sell.

No sales, no money. No money...it's over.

And let's hope Hillary didn't pay more than $50 for the joke.

From the big saddle,

Jim Whelan

P.S. Our clients are reaping the benefits of where we
are placing their ads. You want to get on the Money Train?
Call The James R Whelan Agency at 206 407 3124.


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About this Entry

This page contains a single entry by Jack Murphy published on April 4, 2008 10:26 AM.

We're In The Infotainment Business was the previous entry in this blog.

Billy Jay We Hardly Knew Ya is the next entry in this blog.

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